Website
Design
You've got everything in place, a perfect niche market for your
product or service. You've got your online business plan and marketing strategies setup and ready to go. You
have your domain name and hosting service in place. What you don't have is your website design layout. While
you may plan on hiring a website design firm to make this happen, you're well advised to put in a little
research and study the advantages of doing your own website design before hiring a
professional.
No one knows your business better than you do. You know the flavor of
the appearance on your website design you want to convey to your customers. While a good website designer may
have the visual elements of good graphic design down pat, only you know what will be of special appeal to
your niche market base. You also may have the inside scoop on marketing techniques that will edge you up in
your search rankings. These factors may be totally out of your website design layout expert's purview. They
are looking to create a pretty website design that will please a visitor, once they've landed on your page.
Website designers are not usually conversant in SEO issues or spider turn-offs. So it's worth your while to
make a mock-up that takes these important website design issues in to account.
Your page composition is a good starting point. Your home page must
be inviting, while fulfilling sales and visitor objectives. As soon as your visitors see your home page, you
want them to see your main sales offerings, without having to scroll down. A good website design layout makes
these sales points immediately visible, not hidden in the last half of the page. You want them to find your
most valuable propositions right off the bat. Make a mock-up of your website design with this in mind. Ad
placement is another important component of a good website design layout. Make sure you make it clear what
ads you want your visitors to see up front. A professional website designer is skilled in visuals and graphic
design, but may not understand the importance of ad placement.
Good website design layout must also take into account what type of
software will be detrimental to your search rankings. Flash(R) slide shows used to be a huge problem. The
spiders would essentially flip out when they encountered Flash(R) displays, resulting in no future visits, or
indexing, of that page. While the spider bots can now deal with them, after a fashion, there are still a
number of details to be taken into consideration before integrating these sophisticated software programs
without damaging your rankings.
A good website design layout must also consider the different
browsers. If you hire a website designer, make sure they know the problems associated with dealing with the
different browsers. The majority of web surfers use Internet Explorer. However, there are other competitors.
Each of these browsers will display your website design layout differently. If your website design layout
accommodates IE exclusively, you're going to lose out on that segment of potential customers using a
different browser. Your page may appear distorted and unprofessional in appearance, with strange effects that
will have that visitor clicking away forever, never to return.
If you make the effort to create a mock-up website design that
incorporates these marketing concerns into your website design layout, you'll end up with a site that draws
the maximum number of visitors. Let your webmaster take care of the graphic
elements.
Check
out our Free Website Design.
We have hundreds of small niche sites available for you to choose from. Browse through the Free Websites that
we have available for you to choose from. If you don't find a site in our library that fulfills your needs, just
email us with your request by using the form on the home page and we will build Free Websites in
whatever niche market that you would like. It does not have to be a small niche site either. If you feel like
you want to take on the Big Boys, we will build you a site and help you do that too.
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